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©2025 SEHER ANAND New York, NY

Branding, Typography, and Editorial Design ︎

Currently?
Visual Designer 
@VMGROUPE︎︎︎


Recent!

104th ADC Awards—
Book Design︎︎︎



Open to inquiries, commissions, or just to chat—feel free to contact me!

︎︎︎DESIGN

  1. IT COSMETICS PACKAGING HOLIDAY 2024 branding
  2. LATTAFA ASAD POP-UP experiential
  3. MIGRANT LANDSCAPE book
  4. LOREAL FERIA branding
  5. NAZAR SKINCARE branding
  6. PARSONS BENEFIT & FESTIVALbrand  
  7. OSCILLATE typeface 
  8. PERIPHERAL PUBLICATION editorial
  9. PROPUBLICA BRANDING identity
  10. SALLY POTTER MANIFESTO print
  11. OPEN COLLAB EXHIBITION digital
  12. A VIEW INTO THE VALLEY book
  13. DISEMBODIDED EYES book
  14. KASHMIR CONFLICT book
  15. ARCHIVE OF OUR HOMEbook


 

ProPublica Identity


Identity Design, 2019
(personal project)

Pro-Publica redesign
(print, web and merchandise)

Identity re-design for ProPublica. ProPublica is an independent, nonprofit newsroom that produces investigative journalism with a moral force.  The redesign intent was to give the newsroom a more impactful, bold and modern visual system.
With a focus on typography and language as the primary tool of communication. The new logo presents an opposition of hidden truths with a highlighted block, also a reusable tool.

︎︎︎www.propublica.org
Running on Cargo