ProPublica Identity
Identity Design, 2019
(personal project)
Pro-Publica redesign
(print, web and merchandise)
(personal project)
Pro-Publica redesign
(print, web and merchandise)
Identity re-design for ProPublica. ProPublica is an independent, nonprofit newsroom that produces investigative journalism with a moral force. The redesign intent was to give the newsroom a more impactful, bold and modern visual system.
With a focus on typography and language as the primary tool of communication. The new logo presents an opposition of hidden truths with a highlighted block, also a reusable tool.
︎︎︎www.propublica.org
︎︎︎www.propublica.org


















