©2025 SEHER ANAND New York, NY

Branding, Typography, and Editorial Design ︎

Currently?
Visual Designer @VMGROUPE︎︎︎

Education?
BFA Communication Design at Parsons School of Design 22’ with Honors



Open to inquiries, commissions, or just to chat—feel free to contact me!

︎︎︎DESIGN

  1. IT COSMETICS PACKAGING HOLIDAY 2024 branding
  2. LATTAFA ASAD POP-UP experiential
  3. MIGRANT LANDSCAPE book
  4. LOREAL FERIA branding
  5. NAZAR SKINCARE branding
  6. PARSONS BENEFIT & FESTIVALbrand  
  7. OSCILLATE typeface 
  8. PERIPHERAL PUBLICATION editorial
  9. PROPUBLICA BRANDING identity
  10. SALLY POTTER MANIFESTO print
  11. OPEN COLLAB EXHIBITION digital
  12. A VIEW INTO THE VALLEY book
  13. DISEMBODIDED EYES book
  14. KASHMIR CONFLICT book


 


Nazar Skincare


Branding and Identity Design + Motion Graphics + Print & Web Design

Logo, Packaging Design, Website Design and Marketing Collateral.


Branding for NAZAR—an Ayurveda skincare brand with a contemporary retelling.

Core Mission—
Bringing knowledge and rituals of ayurvedic protection into skincare for all. Rooted in holistic care, rejuvenation and all-natural practices. 
About “Nazar”—
Nazar or नज़र (nuh-zar) in the Hindi language means gaze and is often used in an expression referring to the evil eye. 'Nazar Na Lage' loosely translates to casting off the evil eye and protecting someone—a superstitious phrase meant to ward off the negative. Nazar brings the RITUAL OF PROTECTION to your skin.





NAZAR IMPLEMENTS A VISUALLY CONTEMPORARY RETELLING OF AN AGE-OLD PRACTICE (AYURVEDA)—INSPIRED BY SYMBOLS, GESTURES AND COLOURS TRADITIONALLY USED IN INDIAN VISUAL LANGUAGE. RED HERE SYMBOLISES BEAUTY, STRENGTH AND PURITY.












WEB DESIGN





CUSTOM TYPE



MORE TO COME!